Utility template
Appointment reminder WhatsApp template
An appointment reminder WhatsApp template for clinics and hospitals, a confirmation for the moment of booking, and a reschedule button patients can use with one tap.
The short answer
An appointment reminder is utility: it is about a booking the patient made. Send a confirmation when the appointment is booked and a reminder the day before, each with a way to reschedule by reply. A reply opens the 24-hour customer service window, so the front desk can then answer in plain messages without another template.
10:24 am
Category: Utility Name: appointment_reminder
Hi {{1}}, this is a reminder for your appointment at {{2}} on {{3}}. Please arrive 10 minutes early. Reply RESCHEDULE if you need to change it.Buttons: Reschedule (quick reply)
What each variable holds
- {{1}}
- The patient's first name
- {{2}}
- The clinic or hospital name
- {{3}}
- The date and time, as you would say it: 12 Aug, 4:00 pm
Meta needs an example value for each variable when it reviews the template. The ones in the preview are examples.
A variant
10:24 am
At the moment of booking
Confirms the doctor and time, and sets the expectation of a reminder.
Category: Utility Name: appointment_confirmation
Hi {{1}}, your appointment with {{2}} is confirmed for {{3}}. We will send a reminder the day before.When to send it
- The confirmation as soon as the appointment is booked.
- The reminder the day before, in the afternoon, when there is still time to reschedule.
- Answer reschedule replies inside the 24-hour window, in plain messages.
What gets it rejected or re-categorised
- A diagnosis, a test name or anything clinical in the reminder. A message preview shows on the lock screen.
- A health package offer in the same message. An offer makes it marketing.
- Putting the date as the last word, as in on {{3}}. The body cannot end with a variable; add a closing sentence.
In our platform the appointment confirmation and reminder ship in the healthcare pack, with reports ready, prescription refill and post-visit follow-up.
Clinics and hospitalsQuestions
How do I send appointment reminders on WhatsApp?
Create a utility template with the patient's name, the clinic and the date and time, get it approved, and send it the day before each appointment from your booking system or a WhatsApp platform. Add a reschedule button so patients can answer with one tap.
Is an appointment reminder a utility template?
Yes. It is specific to a booking the patient made and has no promotional intent. It becomes marketing if it adds an offer, such as a discounted health package.
Can patients reschedule by replying?
Yes. A quick reply button such as Reschedule sends a reply that opens the 24-hour customer service window, and the front desk can then offer new times in plain messages.
Talk to us.
In a forty-minute call we go through what you send today, what it costs you, and what a flagged number would cost you. Then we set up a workspace on your own Meta app and build the first campaign with you.