Education and coaching

From enquiry to enrolment, one journey at a time.

An enquiry from an ad enters a nurture journey, exits it the moment a counsellor replies, and moves through a pipeline you can see as a board. Batch announcements go out under the same caps as marketing, so parents never feel spammed.

Karan Mehta

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WhatsApp for education and coaching

WhatsApp for a school, college, coaching institute or edtech business means enquiries from ads and forms enter a nurture journey, counsellors answer from a shared inbox with a pipeline of stages from new to enrolled, batch announcements go out as broadcasts under frequency caps, and fee reminders are sent as utility templates with a payment reference. Every enquiry, reply and enrolment sits on one contact record, and the pipeline report shows where enquiries stall.

What changes on day one

  • Nurture that stops when a human starts

    A journey sends day 0, 2 and 5. A reply, a stage change or a conversion ends it. Nobody gets a brochure after they have paid.

  • A pipeline the counsellors share

    New, contacted, demo booked, enrolled: one ordered set of stages, a board with drag, and a report of how long each stage takes.

  • Fee reminders without the awkwardness

    Utility templates on a schedule, with a copy-code button for the payment reference and a quiet-hours rule so nothing lands at midnight.

The features behind this: Chatbot flows and journeys, Contacts, segments and forms, Team inbox.

The industry pack installs

  • Enquiry nurture journey
  • Batch announcement templates
  • Fee reminder with copy-code
  • A course FAQ bot

All as drafts, edited by you before anything sends.

Questions from education and coaching

Can WhatsApp replace calls for admissions follow-up?

It replaces the first three follow-ups: a journey sends them on schedule and stops the moment the person replies, so counsellors call only the people who are engaged. The pipeline board shows who has waited longest.

How do I send fee reminders on WhatsApp?

As utility templates, which Meta bills at the utility rate, scheduled as a recurring campaign or a journey, with a copy-code button for the payment reference and quiet hours so nothing sends at night.

Can parents opt out of announcements?

Yes. A reply of STOP, or any opt-out word you set, records the opt-out with a reason and enforces it at the sending queue for every future campaign.

Other industries

Talk to us.

In a forty-minute call we go through what you send today, what it costs you, and what a flagged number would cost you. Then we set up a workspace on your own Meta app and build the first campaign with you.