Pricing
Two numbers, both honest.
Meta's per-message charge, passed through at cost. An annual platform fee, quoted in writing or on a call. The number on the review screen is the number on the invoice.
Estimated cost, at Meta’s rate
₹0.00
4,600 people now · Marketing, at Meta’s rate card · no markup
212
held by a frequency cap until Friday. Deferred, not dropped.
1,384
skipped: opted out, low engagement, or inside quiet hours.
Paced over 46 minutes to fit today’s allowance. A/B hold-out of 10%, winner by read rate at two hours.
Drafted by Aman, 12/09/2026, 4:20 pm. Waiting for a manager to approve.
Meta's conversation charge, at cost
Meta bills per delivered template message by category (marketing, utility, authentication) and by country, and publishes the rate card. We pass it through with zero markup. The product shows the exact rupee cost of a campaign before it sends, and the invoice is built from Meta's own daily figures.
- Zero markup, ever
- Exact cost shown before every send
- Meta's own figures on the invoice
- Rate changes applied the day Meta makes them
An annual platform fee
One fee for the whole platform, sized to your message volume, team size and the systems you connect. Every module is included, for every workspace. Nothing is sold as a separate add-on, and the Number Quality Guard is never optional.
- All eight modules included
- Unlimited agents in the workspace
- Onboarding by a person included
- Invoiced annually, no auto-renewal surprises
Everything is included.
One fee, every module, every workspace. This is the whole list; there is no other tier.
- Number Quality Guard
- Shared team inbox with routing, teams and SLA timers
- Campaigns with exact cost, A/B tests and approvals
- Templates with preview, test-send and category guard
- Contacts, live segments, stages and Google Sheets
- Native WhatsApp forms
- Chatbot flow builder with versions and API calls
- Journeys
- Analytics, revenue attribution and exports
- AI copilot, writers and insights (on your key or metered credits)
- Public REST API, webhooks and a debugger
- Zapier, Make, n8n and Pabbly hooks
- Audit trail, custom roles, PWA and push
- Onboarding by a person, and support from the same person
How Meta charges for WhatsApp Business messages
Since 1 July 2025 Meta bills per delivered template message rather than per 24-hour conversation. Each message falls into a category with its own rate for the recipient's country: marketing, utility or authentication. Since 1 October 2026 replies inside the 24-hour customer service window are charged too, after the first 1,000 a month for each business number. Rates are published by Meta as a rate card and change by date.
Your figure
A written quote, or a call back.
Pick whichever suits you. Either way a person replies within one working day, and there is no newsletter or follow-up sequence.
Prefer to just talk?
Leave a number and a person calls you back within one working day. About ten seconds.
Before you ask
The questions that decide it.
Cancellation, billing cycle, hidden fees, seats, add-ons. The answers are short because the model is short. Anything else, ask on the first call.
How much does Leapstream cost?
An annual platform fee, quoted in writing from the form on the pricing page or on a forty-minute call, plus Meta's per-message charges at cost. The fee is sized to your volume, team and integrations, and every module is included. There is no self-serve plan and no per-seat add-on.
Is there a markup on Meta's message charges?
No. Meta's rate for each category and country is passed through exactly. The rupee cost of a campaign is shown before it sends, and the invoice uses Meta's own daily figures for what was delivered.
Is there a free trial?
No, because there is no self-serve signup. Instead the first call walks through your current sending and costs, and if it fits we set up a workspace on your own Meta app and build the first campaign with you before anything is invoiced.
Are agents or seats charged separately?
No. A workspace can invite as many members as it needs, with roles and permissions you compose. Per-seat pricing is the most common complaint about WhatsApp platforms, and it is not how this one is priced.
What about the chatbot builder, journeys, the API and AI?
All included in the platform fee. AI features are metered in credits with a visible balance, or run on your own Anthropic, OpenAI or compatible API key at that provider's cost.
How is billing done?
Annually, by invoice, with the platform fee and Meta's message charges shown as separate lines. The usage ledger behind the invoice is visible in the product all month, by category and by number.
What happens when the year ends?
You receive reminders before the end date. If you do not renew, a grace period follows during which the workspace keeps working and you can export everything. There is no automatic renewal charge and no cancellation process to fight.
Can we keep our number and templates if we leave?
Yes. The number and the Meta app are yours, because you connected them. Every contact, message, template, campaign and report exports to CSV or Excel at any time.
Are there setup or onboarding fees?
No. Connecting your Meta app and number, importing templates, adding your industry pack, inviting your team and reviewing the first campaign are part of the platform fee.
Do you charge GST?
GST is added to the platform fee where it applies. Meta's charges are passed through as Meta bills them.
How does this compare with WATI, AiSensy or Interakt on price?
Those platforms sell monthly subscriptions with per-seat charges and separate add-ons for chatbots or AI, and some carry a margin on Meta's charges. This is a single annual fee with everything included and Meta's charges at cost. The comparison pages show their published prices with dates and sources.
How it compares
Against the platforms you have probably looked at.
Each comparison uses the other vendor's own published pages, with the date we read them. Where they are better for you, the page says so.
vs WATI
The largest of the Indian-market platforms, priced per seat with monthly tiers.
vs AiSensy
The lowest headline price, with the chatbot builder and AI agent sold as add-ons.
vs Interakt
Jio-owned, commerce-first, with unlimited agents and a separate sales CRM plan.
vs Gupshup
A communications platform for developers and enterprises, priced per message on top of Meta.
Rather talk it through?
In a forty-minute call we go through what you send today, what it costs you, and what the year would cost on this platform. You leave with the figure and what it includes.